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sony - Yahoo奇摩 搜尋結果
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Sony 預計下一季虧損大增四倍，原因竟然是來自智慧型手機！？
Sep 17th 2014, 13:17


Sony 預告在下個財政季度會落入赤字，而且是之前預計的四倍，虧錢的矛頭就直指旗下的智慧型手機部門。 Sony 已經下調七月的營收預測，而最新的預測數字是 1800 億日元（約 1.3 億港幣／ 5 億新台幣）。主要減值來自調低行動裝置在夏季中期的收入估算。對於行動裝置部門的最新目標為「達至明顯增長」（achieving significant sales growth），而且暫時未有其他長期計畫（沒有新產品種類的意思？）。而 Sony 的整體目標為: 減低風險和不穩定性、還有增加穩定而有增長的收入（the company is now aiming towards reducing risk, volatility and "more stable profits"）。其他策略上的調整會按地區而定，還有可能專注高階型號發展而減少推出中階型號（說到底還是要減少產品線來減少虧損）。

 

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